Online Publishing Secrets August 23, 2015 – Posted in: Blog, Inspiration – Tags: daniel marques author, how to write a book, publishing secrets, secrets to wring, where to publish, writer life, writers, writers secrets
There are many secrets in the publishing industry that most writers don’t know about, don’t care to know, are afraid to admit, or even ashamed to talk about. In many cases, they think cooperating with the big sharks in this industry is more beneficial to their image and sales, than being brave about the truth. And that is why the majority won’t say what you will read next, may criticize it and even claim the opposite. The attitude writers have towards publishing companies tends to be same they have with anything else in their lives. People don’t want to know the truth. They want to think that Mamma Government and Papa IRS love them and would never do anything to hurt them. Any psychologist with an inside on statistics related to human development will tell you that most adults have never truly grown up, and continue to operate with childish paradigms, simply because they didn’t evolve beyond that, despite their physical appearance. So, let’s grow up a little bit, shall we? It’s time to know what life is really about. And I’m sorry to say but you won’t find any Cinderella in this story, and maybe even not a happy ending. So, if you can’t handle it, stop here! And, if you can, let’s see what Grandma hides in the closet and how to punch a big bad wolf in the face.
There are many options in the market that can help you publish a book internationally and they have enough marketing tools to take your book to where it needs to be. Some companies are better than others, and from what I’ve read online, they can’t please everyone. Writers have different opinions, needs and requirements, and I find myself often disagreeing with most of the things I read. Anther important issue to take into consideration, and that nobody seems to care about, is the motivation behind each company. I’m not happy with most of the publishing companies out there, specially the most famous, because they seem to be a big scam, and never truly benefiting anyone in the long term, except the company owners themselves. You will see yourself facing unpredictable problems when your sales increase far beyond what the majority of the writers is earning, and that is what always happens to me. When these companies have to pay very high royalties to a writer, they immediately start researching for reasons not to pay him, and then, they will change the codes in their website to make such writer less visible. Those are 2 of the most common tactics they use. Therefore, don’t pay attention to writers claiming to be rich from websites like Amazon in one month or two months, because in the long run, you won’t be hearing from them anymore, even though they may use that special momentum in their lives to try to keep up with the sales through their marketing campaigns. The sad reality they can’t admit anymore, as it would impact their social image, and maybe their book sales with titles like “how I made a million sales on Amazon” as well, is that their income keep dropping and they can’t pinpoint a specific reason, or even prove their suspicions.
That is why I currently publish all of my ebooks through 22 Lions Publishing – www.22lions.com. This company also has an affiliate program, which allows you to make money from my books as well, earning 50% of the profit acquired. Isn’t that great? You can create a website to sell your books and make money with mine as well. I give you the chance to sell more than what you have written, a chance to share my profits. And why do I do this? Because I think differently. Most writers tell you how to compete, how to form a mastermind group to attack the competition and get book reviews, but competitive strategies are, simply putting it, evil. And maybe you think evil always triumphs, or that your ego is more important than your moral as a writer. But I simply choose not to be that kind of person and I disagree with anyone that tells me I should behave otherwise. It’s sad not to see more writers and publishing companies thinking like me. But let me illustrate you why it’s a better tactic. First of all, you feel better with yourself. You know you are helping another writer promote his books in his website. Second, you develop an abundant mindset, because your happiness with my success will reflect in you as a successful self-made impression. You will basically eliminate the fear of losing to the competition, which often hides behind people that love to compete, and start believing that you can be as successful as anyone else. You can always win when you don’t fear losing, and that’s so basic that I can’t understand why most writers haven’t understood it yet. And finally, you are earning 50% from my sales. You are earning half of the profit from books you didn’t wrote. Isn’t that great? I think it’s amazing. And that’s why I love companies that are in tune with this way of thinking, being Smashwords one of them, and so far the only one I know that makes what I just said very easy to apply.
Maybe you think that what I just said doesn’t make sense. But let me tell you something I learned from my own life experience. There isn’t only one big bad wolf out there, but many, and you can’t fight them all, all the time, all your life. The most reasonable strategy consists in living in an environment where wolfs can’t catch you. And that starts only when you shift your mindset, from competition to cooperation, when you become bigger than yourself, bigger than your ego, bigger than your fears, and bigger than very big companies. I have no problem in saying that Amazon is the worse company out there for writers. Yes, I said it! I killed your sacred cow, and it bleeds. The letters I sent to Amazon and Jeff Bezos kept being ignored but could fill many book pages. I made serious accusations that were never justified. Here are just some of them that really made me angry…
- Amazon allows reviews from people that never read your book;
- Amazon deletes positive reviews, from verified purchases (some of them were my own friends, so I know for sure);
- Amazon allows reviews on the author character, instead of his book, and the employees claim that it is a legitimate review. I actually had dozens of different employees repeating this answer, even though some readers accused me of the most absurd and schizophrenic claims. Yes, some readers are purely insane people. Insane people can also read and buy books. And, apparently, according to Amazon, if they say that you are stalking them, it’s true and a legitimate book review. I actually had such reviews in my author page for 3 entire years, before I got fed up and decided to take Amazon to court. That’s when they finally deleted them,
- Amazon plays with codes. In one month you can be making one thousand dollars from one single book, and the next day you are back to zero. How? Guess! Nonetheless, Amazon websites from around the world, keep sending me messages with offers that always hide their evil plans. Those offers often include promoting my ebooks in their front page, in exchange for full exclusivity to their company. Yes, Amazon is actually playing the same game as traditional publishers. But I believe they intend to go much more far from this. They want to kill the competition, so that then they can do whatever they want with their titles. The recent change of plan from selling books to selling the amount of pages that readers actually check is just one of the many unpleasant tactics Amazon is playing with, now that everyone thinks Kindle publishing is the best. In fact, I truly distrust Amazon rankings, because when you have dozens of ebooks online, it starts to become easy to notice how the sales, and the rankings don’t seem to match or make any logical sense.